New Ottawa Senators president and CEO Tom Anselmi will have to deliver on the promise of change quickly, if he wants to appeal to long-suffering fans. And on the marketing side, nothing's more ...

A Roman soldier makes for a nice logo in theory, but what does that have to do with senators in Ottawa, and why does it have to be cartoonish? That's why Ottawa's logo ranks 22nd.

OTTAWA - The Ottawa Senators ( "It is time for the Senators to return to our roots," said Mr. Eugene Melnyk, owner of the Ottawa Senators. "The fans of this great franchise have high expectations.

The Ottawa Senators are pleased to announce the team has partnered with Fullscript on a comprehensive, multi-year agreement to make Fullscript an Official Partner of the Ottawa Senators. A key compone ...

As new Ottawa Senators president and CEO Tom Anselmi settles into his role, he’s contemplating a brand new look for the franchise.

The Ottawa Senators have a new road helmet sponsor. The Senators announced on Friday that they’ve reached an agreement to wear the Fullscript logo for away games and the company’s logo will also be ...

Days after the Ottawa Senators announced a multi-year agreement making Fullscript an official partner of the hockey club and ...

The Ottawa Senators are aiming to have a new look the next time they hit the ice. The team is set to launch a long-rumoured rebranding effort and a return to a two-dimensional logo, a source ...

The Ottawa Senators will wear the Calian Group logo on their road jerseys, the NHL team announced Thursday.

Everything feels fresh and new in Ottawa. The Senators have new ownership and management that's now had some time to get comfortable in their roles. They have a coaching staff, a star goalie, and ...

The Ottawa Senators have released their 2025 preseason schedule, and as usual, there's a steady diet of games against the ...

The Sens get to spread their logo all over the world via Henderson's golf game, and Henderson gets to represent an organization that she is clearly passionate about.