To stay relevant to both search engines and users, brands must create content that is not only valuable to humans, but also machine-readable, AI-trainable and skimmable.

Campaign Middle East asks industry leaders about how marketers need to diversify and measure better within the AI-led search ...

Google has begun rolling out AI-generated summaries in its Discover feed on iOS and Android, raising alarm among publishers over further declines in website traffic. The summaries replace headlines ...

In a major blow to the digital publishing ecosystem, Google's latest core update has triggered a steep decline in web traffic for several Indian news publishers, with some reporting a staggering 50% ...

AI skeptics who had been sounding the alarm over demand concerns and calling the AI trade a bubble are on the retreat as mounting evidence points to strong demand and continued capital spending ...

The feature will appear on iOS and Android in the U.S., with a focus on trending lifestyle topics like sports and ...

Google’s AI agent, dubbed Big Sleep, has achieved a cybersecurity milestone by detecting and blocking an imminent exploit in the wild—marking the first time an AI has proactively foiled a cyber threat ...

It's not just the spending that will be big. Meta's Mark Zuckerberg envisions a single data center, the footprint of which would occupy as much acreage as a good chunk of Manhattan.

Today, we are entering the most transformative phase yet, where AI doesn’t just support productivity but becomes a ...