It has been an incredible offseason for the Texas Tech football program. Coming off a disappointing eight-win, five-loss season, head coach Joey McGuire knew he ...

With new developments in NIL, allowing college athletics departments to allocate $20.5 million for their teams. For most, if ...

What two of college football's biggest voices have to say amid reports President Donald Trump is mulling an executive order ...

Texas Tech’s NIL splurge has Big 12 coaches responding with envy, concern and pressure to win with the team it built.

During a recent segment on "The Herd with Colin Cowherd," Cowherd sparked discussion by calling attention to the ...

Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...

In a new report by The Athletic, the conference’s coaches were granted anonymity when speaking about Tech’s $55 million NIL ...

Texas Tech has won double-digit games just one time in the last 48 seasons, but it is trying to change that pattern of ...

NIL has been a hot topic of conversation surrounding the college football landscape in recent years since its approval in 2021. Between coaches, fans, analysts, ...

Texas Tech football won over five-star Felix Ojo on Friday. But how did the Red Raiders pull it off? Especially on the NIL ...

The Texas Tech football team landed the highest-rated recruit in decades when Felix Ojo committed. Here's how the Red Raiders ...

Revenue sharing revs up as Texas Tech football players receive contracts. Here's what went into negotiations and the players' ...